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The #1 podcast for crypto natives to learn about new concepts, trends and projects in blockchain, DeFi, NFTs and Web 3.

Jason Choi (@mrjasonchoi) goes deep into the technology and economics behind crypto projects to dissect trends and themes in a global context.

Strictly not financial advice.

Feb 22, 2024

In today’s Roundtable 006 episode Jason and Sanat discuss all things Airdrops. They start by reviewing the history of Airdrops, among the most successful releases, before diving deep on trying to objectively evaluate Airdrops and their utility;  are they a good way for retail investors to make money, for founders to grow their projects and whether or not it’s financially sound strategy and business decision. Jason and Sanat dive deep on the data, reviewing on-chain activity and historic examples — this is not one to miss, enjoy


Host: Jason Choi @mrjasonchoi . Not financial advice.



(00:00) Introduction

(03:10) Historic tier-1 Airdrops

(11:45) Fiat raises vs Airdrops

(18:05) Airdrop customer-acquisition-cost analysis

(33:32) LayerZero Airdrop speculation

(41:50) Gamification of points vs Airdrops

(46:12) Whales Market points market

(48:48) Points as user retention mechanic critique

(52:40) Celestia Airdrop: crypto native user reward strategy

(53:40) Points program scrutiny continued

(57:30) Outro



Jason Choi’s Twitter:  

 / mrjasonchoi  

Sanat Kapur’s Twitter:  

 / kapursanat  


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The Blockcrunch Podcast (“Blockcrunch”) is an educational resource intended for informational purposes only. Blockcrunch produces a weekly podcast and newsletter that routinely covers projects in Web 3 and may discuss assets that the host or its guests have financial exposure to. Views held by Blockcrunch’s guests are their own. None of Blockcrunch, its registered entity or any of its affiliated personnel are licensed to provide any type of financial advice, and nothing on Blockcrunch’s podcast, newsletter, website and social media should be construed as financial advice. Blockcrunch also receives compensation from its sponsor; sponsorship messages do not constitute financial advice or endorsement.


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