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The #1 podcast for crypto natives to learn about new concepts, trends and projects in blockchain, DeFi, NFTs and Web 3.

Jason Choi (@mrjasonchoi) goes deep into the technology and economics behind crypto projects to dissect trends and themes in a global context.

Strictly not financial advice.

Jan 20, 2023

P.S Blockcrunch VIP subs can access exclusive alpha from Hal in our part 2 interview over at


2022 was one of the toughest years to be in crypto with even professional investors suffering from 80-90% losses.


However, crypto hedge fund North Rock Digital reportedly navigated 2022's crises nimbly, and its founder quickly rose to prominence on Twitter for his timely and decisive market commentary.


Today, we have Hal, Founder of North Rock Digital, to share with us: 

  • His transition from equities to crypto
  • Identifying investable narratives and planning the trade
  • 1 vertical that Hal is looking at right now


Host: Jason Choi @mrjasonchoi . Not financial advice.



(00:00:00) – Introduction to Hal

(00:05:21) – North Rock Digital’s thesis 

(00:11:13) – Equities versus Crypto investing

(00:15:36) – Identifying investable narratives

(00:17:58) – How Hal played the ETH merge

(00:22:26) – Thesis on Short BTC Long ETH 

(00:26:56) – Positioning, sizing and exiting trades

(00:34:36) – 1 vertical that Hal is bullish on 


More Resources:


Hal Press’ Twitter:

North Rock Digital’s Website:



Blockcrunch VIP:

Blockcrunch Twitter:

Jason Choi’s Twitter:



The Blockcrunch Podcast (“Blockcrunch”) is an educational resource intended for informational purposes only. Blockcrunch produces a weekly podcast and newsletter that routinely covers projects in Web 3 and may discuss assets that the host or its guests have financial exposure to. Views held by Blockcrunch’s guests are their own. None of Blockcrunch, its registered entity or any of its affiliated personnel are licensed to provide any type of financial advice, and nothing on Blockcrunch’s podcast, newsletter, website and social media should be construed as financial advice. Blockcrunch also receives compensation from its sponsor; sponsorship messages do not constitute financial advice or endorsement.